Scene : Música Mexicana
2024 / Creative Director.
#Film #Copywriting
#Art Direction
2024 / Creative Director.
CD: Matías Contreras
SW: Matías Contreras
Highlighted on Billboard Magazine on February 2023
#Film #Copywriting
#Art Direction
INTRO
In the nascent days of 2019, a transformative wave of música mexicana was underfoot. Spearheaded by the rebellious strains of corridos tumbados, pioneered by Natanael Cano, this regional style began to take over the internet, and by the end of that year, the Billboard charts. Amid this burgeoning movement, a poignant counterpart emerged: sad sierreño. As música mexicana evolves, it continues to unfold into new and captivating configurations.
The latest installment of SoundCloud‘s SCENES documentary series, titled SCENES: Música Mexicana captures that essence.
Presented by Toyota and directed by Elías López-Julián Burgueño, it features Ivan Cornejo, DannyLux, Xavi, and Conexión Divina — some of the artists at the forefront of this new revolution. Each, in their own way, encapsulates the spirit of música mexicana, a scene that has grown exponentially since 2019.
The latest installment of SoundCloud‘s SCENES documentary series, titled SCENES: Música Mexicana captures that essence.
Presented by Toyota and directed by Elías López-Julián Burgueño, it features Ivan Cornejo, DannyLux, Xavi, and Conexión Divina — some of the artists at the forefront of this new revolution. Each, in their own way, encapsulates the spirit of música mexicana, a scene that has grown exponentially since 2019.
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